The 1993 conference HOW Magazine

by Carlos Segura In one respect it was groundbreaking: the first How Conference collateral campaign — ads, cards, a notebook cover, etc. — to be fully computer-generated. On a Mac IIci, to be precise, using Quark, Illustrator, and Photoshop. “We encountered many technical issues, all of which sound silly now, since everything is done this way. But back then it seemed everything was going wrong. We finally got it together and made it happen. “By the way, the typeface designed for this event — called Neo — went on to become one of the first fonts we released via t26.com,” tells Segura #typography #old_good_things #typedesign